Over the course of my 4 years in email marketing, I’ve built up a repertoire of must-have tabs on my browser.
These tabs have made my life as an email marketer easier and I think they’re going to make your life easier as well.
I recently shared this list with a client and the woman on the call said,
“I can’t believe we’ve been creating emails all this time and we’ve never used these websites!”
You don’t know what you don’t know.
But I wanna make sure you, lovely reader, DO know.
So with no further ado, let’s dive in!
Use these sites while creating emails
Canva is like Photoshop for dummies. I mean that in the most endearing way possible. I consider myself among the “dummies”.
What I mean is that Canva makes image and video design easy. Anyone can use it thanks to its gigantic library of images, videos, text, templates, emojis, stickers, and GIFs that you can drag and drop into any size image you’d like.
The good news for those on a tight budget is that many of Canva’s features are free.
I create basic templates for each of my clients that includes:
Another benefit is that Canva is fun. I’ve yet to meet a person who doesn’t love messing around with photo editors. It’s a fun great way to release some creativity and kill some time.
ezGIF is, as you might’ve guessed, a website that allows you to make GIFs. The reason I prefer it over the more popular website, Giphy, is because there are more customisation options — especially when it comes to the size of the GIF.
Many emails are 600px wide and ezGIF allows me to size GIFs to be that wide, whereas Giphy renders GIFs at 500px wide.